Welcome to SItAMI

Overview of the Project

Social Inclusion through Access to Media Industries (SItAMI) aims to develop employability and other appropriate skills which are associated with media industries. These are skills relating to the use of a variety of media traditionally used in the expressive and performing arts but which are ‘harnessed’ through the use of technology and computer-based vocational skills. The ‘translation’ of expression into media industry products provides additional skills to already-creative trainees by training them in specific skills of photography, film-making, web design and video recording.

The project is aimed at young people in vocational training who consistently defer from social participation, due to poor social skills and who have limited opportunity to express their personal interests, within the training context.
The project also addresses the inadequate training provision for ethnic minorities (particularly for women) who often lack the communication skills and specific cultural references which would enable them to identify their own training requirements.
Finally, many in the above groups may have an additional multiple disadvantage, including disability.

The project involved the training of trainers who work to improve the self-esteem of disadvantaged young people and build on their creative talents to link them into media-related skills. This aims to establish greater employability opportunities within the media industries per se, and more widely, in areas where media production is not established, but where jobs in industries are dependent upon computing and media-based skills.

This website offers information about the partner organisations, their role and their trainee activities, together with some illustrations of trainee-led, peer-led and trainer-led workshops, events and skills development. A CD-Rom is also available which offers a variety of training materials and some examples of trainees’ work.

SiTAMI is a Centre for Social Inclusion project.